Wednesday 18 May 2016

OUGD505: Studio Brief 2 - Print

OUGD505: Studio Brief 2/ Product, Range and Distribution  

Print 

Booking a printslot three weeks ahead in advance of when I needed to print demonstrates time management skills due to last year seeing how busy the print room got towards deadlines, This also gave me a strict deadlines to have all the prints collateral finished by. This worked well in providing a key day to structure my time around. Printing the final resolutions, the overall quality of these were very high using the perforator to fold the posters and avoid cracking. A minimal design flaw of the pitch folder caused the paper to tear slightly into the fold reducing its overall quality however this was too large to fit into the perforating machine and I achieved the best by hand result possible, If producing this commercially would source these directly from GF smith as the paper is colour plan therefore would take advantage of their bespoke making service if quantities reached over 25. This printed collateral gives a physical example of how each piece of campaign promotion works individually and attributes to the series to create a clear set of continuity across the campaign. 



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